US Cheese Store Opening in London with Secret Society Event
Cheese enthusiasts are in for a treat as a secret society event is set to take place in the heart of London tomorrow. The US snack brand Cheez-It is launching The Cheez-Masons, a cheese society, at Kachette in Shoreditch on Wednesday (September 11). The event, scheduled to run from 9am to 7.45pm, is free to attend, but attendees must secure tickets in advance.
The exclusive event is being held to mark the launch of Cheez-It Snap’d, a new line of snack crackers that boast a cheesy, thin, and crispy texture. It promises attendees “gouda times” and “unbrie-lievable surprises” for those lucky enough to be present. The highlight of the event will be an “initiation ceremony” for the society, featuring activities like “praising at the altar of Cheez-It”, giveaways, and other cheese-inspired surprises.
Founding members of The Cheez-Masons will be in attendance to welcome new members into the fold. Guests will also have the opportunity to sample the various flavors of Cheez-It Snap’d, including Double Cheese, Cheese & Chilli, and Cheese, Sour Cream & Onion.
Rui Frias, a spokesperson for Cheez-It, expressed excitement about the launch of The Cheez-Masons and the opportunity for cheese lovers to come together and celebrate. He emphasized that the event will be filled with surprises and expressed eagerness for UK consumers to try the new product. With Cheez-It Snap’d being baked with real cheese, Frias assured that members of the society can expect the satisfying Cheez-Hit they desire.
For those planning to attend the event, the nearest tube stations to Kachette in Shoreditch are Shoreditch High Street, Old Street, and Liverpool Street.
Unveiling The Cheez-Masons
The Cheez-Masons is not just another cheese club – it’s a unique society dedicated to celebrating all things cheesy. As founding members gather at Kachette in Shoreditch, they will be welcoming new members into the society with open arms. The initiation ceremony promises to be an unforgettable experience, with activities that pay homage to the beloved Cheez-It brand.
Cheez-It Snap’d: A New Cheese Sensation
Cheez-It Snap’d is the latest offering from the renowned US snack brand, promising a delightful cheesy experience in a thin and crispy format. With flavors like Double Cheese, Cheese & Chilli, and Cheese, Sour Cream & Onion, these snack crackers are sure to tantalize the taste buds of cheese lovers everywhere. Attendees at The Cheez-Masons event will have the exclusive opportunity to be among the first to try these delectable treats.
Cheese-Inspired Activities and Surprises
In addition to sampling the new Cheez-It Snap’d flavors, guests at The Cheez-Masons event can look forward to a range of cheese-inspired activities and surprises. From giveaways to interactive experiences, attendees will be immersed in a world of cheesy delights. The event promises to be a celebration of all things cheese, with plenty of surprises in store for those in attendance.
As cheese lovers from across the UK come together to celebrate the launch of The Cheez-Masons, the event is set to be a truly exciting and memorable experience. With the promise of “gouda times” and “unbrie-lievable surprises”, attendees can expect a day filled with cheese-themed fun and camaraderie. Don’t miss out on this exclusive event that is sure to satisfy your craving for all things cheesy.
