This week, the famous red Coca-Cola Christmas Truck is starting its annual tour across the UK in London, marking the beginning of the festive season for many people.
Visitors will have the chance to participate in festive games, a lucky dip with Coca-Cola merchandise as prizes, enjoy food from festive food trucks, and sip on Coca-Cola Zero Sugar drinks. Additionally, there will be live entertainment ranging from Gospel Choirs to DJ sets, with a special performance from a surprise guest in the evening.
If you’re in London this week, you can catch the Coca-Cola Christmas Truck at Elys Yard, Truman Brewery, E1 6QL on Thursday, November 21 from 2pm to 9.30pm. The Christmas Truck tour is an annual tradition by Coca-Cola, and this year’s tour is in support of FareShare, the UK’s largest charity dedicated to fighting food waste and hunger.
Coca-Cola has pledged to make this year’s tour bigger than ever, with a meal being donated on behalf of each person attending the Coca-Cola Christmas Truck Tour. Kirsty Ford, Head of Fundraising at FareShare, expressed gratitude for Coca-Cola’s continued support, emphasizing how these donations help feed those in need and strengthen communities.
In addition to supporting FareShare, this year’s Coca-Cola Truck Tour will emphasize the importance of sharing kindness, aligning with the brand’s message of “The World Needs More Santas.” Florence Wheatley, Marketing Manager for Coca-Cola Great Britain, highlighted the brand’s commitment to supporting FareShare’s mission of reducing hunger and food waste, urging attendees to not only enjoy the Christmas magic but also contribute to a meaningful cause.
The Coca-Cola Christmas Truck Tour is not just a festive event but also a platform for spreading joy and making a difference in the community. By attending the tour, individuals can partake in a little act of kindness that will help ensure that many people across the country have a more meaningful Christmas. So, if you’re in London or any other city on the tour schedule, be sure to visit the Coca-Cola Christmas Truck and be a part of this heartwarming initiative.
