news-19082024-104213

Waitrose Finchley Road Reopens with Fresh New Look: Schedule and Updates

One of Waitrose’s most distinctive supermarkets, the Waitrose John Barnes shop in Finchley Road, closed its doors on July 7 for a major refurbishment. After six weeks of renovations, the supermarket is set to reopen on August 21, much to the excitement of loyal customers in the area.

The closure of the Waitrose John Barnes shop was met with anticipation as the supermarket promised a fresh new look with exciting new features. Among the improvements mentioned were an enhanced bakery, deli counter, and food-to-go options, all aimed at providing customers with a more convenient and enjoyable shopping experience.

Adding to the excitement of the reopening is the news that Crosstown Doughnuts, a popular bakery known for its delicious pastries, will be making its first foray into supermarkets by launching a stall at the John Barnes shop. With 11 shops and stalls across London, Crosstown Doughnuts has built a loyal following since its inception in 2014, and customers can now look forward to indulging in their favorite treats at Waitrose.

Crosstown CEO Howard Ebison expressed his enthusiasm for the partnership with Waitrose, stating, “We’ve been serving up fresh dough across London and other areas of the UK since 2014 through our retail network and delivery services, taken them to international festivals in the Middle East and now we’re launching them in our first supermarket partnership, at Waitrose John Barnes. It made perfect sense to work with Waitrose who share our vision for extraordinary food made consciously and responsibly.”

The decision to collaborate with Crosstown Doughnuts aligns with Waitrose’s commitment to offering high-quality and innovative products to its customers. By introducing a range of freshly baked goods from Crosstown, the supermarket aims to elevate the shopping experience and cater to the evolving tastes of its clientele.

The reopening of the former John Barnes department store as ‘Waitrose John Barnes’ in 1981 marked a significant milestone in the supermarket’s history. Over the years, the store has become a beloved fixture in the community, known for its exceptional service and diverse product offerings.

A spokesperson for Waitrose shared, “We’re giving our John Barnes shop a fresh new look and installing exciting new features. We are confident it will be worth the wait, and in the meantime our partners at nearby branches are ready to welcome customers. They’ll also fulfil online orders, so any customer using Waitrose.com, Uber Eats or Deliveroo won’t notice any changes.”

As the reopening date of August 21 approaches, customers can look forward to exploring the revamped Waitrose John Barnes shop and experiencing the latest enhancements firsthand. From freshly baked pastries to gourmet deli selections, the supermarket is poised to impress shoppers with its updated offerings and modernized layout.

Exciting New Features and Enhancements

The refurbishment of the Waitrose John Barnes shop promises a host of new features and enhancements designed to elevate the shopping experience for customers. With a focus on quality, convenience, and innovation, the supermarket aims to set a new standard in retail excellence.

One of the standout upgrades is the improved bakery, where customers can expect a wider selection of freshly baked bread, pastries, and desserts. The addition of Crosstown Doughnuts to the bakery lineup is sure to delight pastry enthusiasts and sweet-toothed shoppers alike, offering a unique and indulgent treat for those craving a delicious snack.

In addition to the bakery, the deli counter at Waitrose John Barnes has also undergone a transformation, showcasing an array of gourmet meats, cheeses, and antipasti for customers to enjoy. Whether it’s creating a charcuterie board for a special occasion or picking up a quick lunchtime snack, the deli counter is poised to become a favorite destination for food lovers.

Furthermore, the food-to-go options at the supermarket have been expanded to cater to customers on the move. With a diverse selection of freshly prepared meals, salads, and sandwiches available, shoppers can easily grab a convenient and satisfying meal to enjoy on the go or at home.

Collaboration with Crosstown Doughnuts

The partnership between Waitrose and Crosstown Doughnuts marks an exciting milestone for both brands, as they come together to offer customers a unique and delicious experience. Known for their creative flavors and high-quality ingredients, Crosstown Doughnuts has garnered a loyal following in London and beyond.

By introducing a selection of Crosstown Doughnuts at the Waitrose John Barnes shop, customers can indulge in their favorite treats while enjoying the convenience of shopping at their local supermarket. From classic flavors like glazed ring doughnuts to more adventurous varieties like matcha tea, there is something for every palate to enjoy.

The availability of Crosstown Doughnuts in individual servings or mix & match three-pack boxes provides customers with flexibility in choosing their preferred treats. Whether it’s a quick pick-me-up during a shopping trip or a special treat to share with family and friends, the doughnuts from Crosstown are sure to add a touch of sweetness to any occasion.

Community Impact and Customer Engagement

The reopening of the Waitrose John Barnes shop is not only a testament to the supermarket’s commitment to providing exceptional products and services but also a reflection of its dedication to the local community. By revitalizing the store and introducing new features, Waitrose seeks to create a welcoming and inclusive environment for customers to enjoy.

As a trusted retailer with a long-standing presence in the area, Waitrose understands the importance of engaging with customers and building strong relationships within the community. The reopening of the John Barnes shop presents an opportunity for customers to reconnect with the brand and discover the latest offerings available at their neighborhood supermarket.

In addition to providing a diverse range of products and services, Waitrose is committed to supporting local suppliers and producers, showcasing the best of British produce and artisanal goods. By partnering with brands like Crosstown Doughnuts, the supermarket demonstrates its support for small businesses and independent creators, enriching the shopping experience for customers and contributing to the local economy.

The reopening of the Waitrose John Barnes shop on Finchley Road represents a new chapter in the supermarket’s history, one that is focused on innovation, sustainability, and community engagement. With a fresh new look and exciting new features, customers can look forward to a renewed shopping experience that combines quality, convenience, and creativity in a modern and inviting setting.

In conclusion, the reopening of the Waitrose John Barnes shop with its fresh new look and enhanced features is a testament to the supermarket’s commitment to providing exceptional products and services to its customers. With the introduction of Crosstown Doughnuts and a range of new offerings, customers can expect a unique and delightful shopping experience that reflects the brand’s dedication to quality, innovation, and community engagement.